Bulk SMS is the practice of sending text messages to multiple intended recipients simultaneously. The content of the messages is determined by its purpose. Depending on the nature of its content, bulk SMS can be categorised as either promotional or transactional.
Financial organisations avail bulk SMS services in Pune to send out transactional messages to their existing customer base. These messages are intended to provide vital information related to their investments, insurance policies, mutual funds or might even be crucial notifications from banks.