Social Media Executive Job in Pune

Experience Required: 6-12 Months

Responsibilities for Social Media Executive Job in Pune

• Develop creative and engaging social media strategies
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram and YouTube, adapting content to suit different channels
• Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
• Develop, launch and manage new competitions and campaigns that promote your organisation and brand
• Form key relationships with influencers across the social media platforms
• Undertake audience research
• Manage and facilitate social media communities by responding to social media posts and developing discussions
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
• Analyze competitor activity
• Recommend improvements to increase performance
• Set targets to increase brand awareness and increase customer engagement
• Manage a budget for social media activities
• Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).

Requirements for Social Media Executive Job in Pune

• Bachelor s degree in Marketing, Communications, or a related field.
• Strong understanding of social media platforms and their respective audiences
• Excellent written and verbal communication skills
• Proficiency in social media management tools and analytics tools
• Creative mindset with the ability to generate engaging content ideas
• Strong analytical skills and ability to interpret social media metrics.
• Ability to work independently and as part of a team in a fast-paced environment.